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 After trying a new shampoo for the first time, Morris mailed

off an enthusiastic letter of approval to the manufacturer.


Several weeks later he came home from work to a large carton

in the middle of the floor. Inside were free samples of the

many products the same company produced: soaps, detergents,

tooth paste, and paper items... with a "thank you" note from

the manufacturer.


"Well, What do you think?" asked his smiling wife, Ruth.


"I think that next time," Morris replied. "I'm writing to

General Motors."


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